{"id":1817,"date":"2024-10-29T10:54:25","date_gmt":"2024-10-29T10:54:25","guid":{"rendered":"https:\/\/www.iforbes.cz\/?p=1817"},"modified":"2024-10-29T10:54:26","modified_gmt":"2024-10-29T10:54:26","slug":"warner-bros-discovery-zustava-domovem-cyklistiky","status":"publish","type":"post","link":"https:\/\/www.iforbes.cz\/index.php\/2024\/10\/29\/warner-bros-discovery-zustava-domovem-cyklistiky\/","title":{"rendered":"Warner Bros. Discovery z\u016fst\u00e1v\u00e1 domovem cyklistiky"},"content":{"rendered":"\n<p><strong>Cyklistika ze stanic a platforem medi\u00e1ln\u00ed spole\u010dnosti Warner Bros. Discovery (WBD) nezmiz\u00ed. Naopak \u2013 jej\u00ed sportovn\u00ed divize Sports Europe dnes ozn\u00e1mila, \u017ee se j\u00ed poda\u0159ilo prodlou\u017eit vys\u00edlac\u00ed pr\u00e1va k v\u00fdb\u011bru nejv\u00fdznamn\u011bj\u0161\u00edch cyklistick\u00fdch ud\u00e1lost\u00ed minim\u00e1ln\u011b do roku 2030. T\u00edm si spole\u010dnost zachov\u00e1v\u00e1 roli \u201edomova cyklistiky\u201c, co\u017e je jist\u011b pozitivn\u00ed zpr\u00e1va pro miliony fanou\u0161k\u016f po cel\u00e9 Evrop\u011b.&nbsp;<\/strong><\/p>\n\n\n\n<p>Nov\u00e1 dohoda uzav\u0159en\u00e1 s Evropskou vys\u00edlac\u00ed uni\u00ed (EBU) a organizac\u00ed Amaury Sports Organization (ASO), kter\u00e1 za\u010dne platit v roce 2026, zahrnuje Tour de France (a jej\u00ed \u017eenskou variantu Femmes) a La Vuelta a Espa\u00f1a (a jej\u00ed \u017eenskou verzi Femenina). To znamen\u00e1, \u017ee v\u0161echny t\u0159i cyklistick\u00e9 Grand Tours budou i nad\u00e1le dostupn\u00e9 p\u0159es kan\u00e1ly WBD. Nov\u011b bude Tour de France \u017eiv\u011b vys\u00edl\u00e1na i ve Spojen\u00e9m kr\u00e1lovstv\u00ed, zat\u00edmco jej\u00ed verze Femmes bude exkluzivn\u011b dostupn\u00e1 v Norsku a Irsku. Fanou\u0161ci v Norsku a Nizozemsku se mohou t\u011b\u0161it tak\u00e9 na p\u0159enosy La Vuelty a Espa\u00f1a.<\/p>\n\n\n\n<p>Evropsk\u00fd bal\u00ed\u010dek vys\u00edlac\u00edch pr\u00e1v zahrnuje i \u0159adu dal\u0161\u00edch popul\u00e1rn\u00edch mu\u017esk\u00fdch a \u017eensk\u00fdch z\u00e1vod\u016f z kategorie klasik, jako jsou Pa\u0159\u00ed\u017e-Roubaix, Lutych-Bastogne-Lutych, Valonsk\u00fd \u0161\u00edp, ale tak\u00e9 etapov\u00e9 z\u00e1vody Pa\u0159\u00ed\u017e-Nice, Crit\u00e9rium du Dauphin\u00e9 a Volta a Catalunya. Od roku 2026 budou v\u0161echny tyto z\u00e1vody nov\u011b exkluzivn\u011b dostupn\u00e9 i ve Spojen\u00e9m kr\u00e1lovstv\u00ed.<\/p>\n\n\n\n<p>WBD nab\u00eddne \u017eiv\u00e9 p\u0159enosy v\u0161ech t\u011bchto z\u00e1vod\u016f prost\u0159ednictv\u00edm stanic Eurosportu, a p\u0159edplatitel\u00e9 platformy Max v Evrop\u011b je budou moci sledovat bez p\u0159eru\u0161en\u00ed. Expertn\u00ed koment\u00e1\u0159e hv\u011bzd pelotonu budou k dispozici ve 20 jazyc\u00edch a budou sou\u010d\u00e1st\u00ed lok\u00e1ln\u00edch studiov\u00fdch po\u0159ad\u016f uzp\u016fsoben\u00fdch kl\u00ed\u010dov\u00fdm n\u00e1rodn\u00edm trh\u016fm.<\/p>\n\n\n\n<p><em>\u201eRoky usilujeme o to, aby sledov\u00e1n\u00ed cyklistiky bylo pro fanou\u0161ky co nejlep\u0161\u00edm z\u00e1\u017eitkem. Z tohoto d\u016fvodu investujeme a roz\u0161i\u0159ujeme na\u0161e portfolio cyklistick\u00fdch vys\u00edlac\u00edch pr\u00e1v, kter\u00e9 zahrnuje v\u0161echny Grand Tours. Nov\u00e1 dohoda s na\u0161imi partnery z EBU a ASO znamen\u00e1, \u017ee na\u0161e spolupr\u00e1ce vstupuje ji\u017e do p\u00e1t\u00e9 dek\u00e1dy, b\u011bhem n\u00ed\u017e se na Eurosportu v\u011bnujeme nejv\u011bt\u0161\u00edm sv\u011btov\u00fdm z\u00e1vod\u016fm, v\u010detn\u011b Tour de France,\u201c<\/em> \u0159\u00edk\u00e1 Trojan Paillot, senior viceprezident pro akvizice sportovn\u00edch pr\u00e1v a syndikaci ve WBD Sports Europe.<\/p>\n\n\n\n<p><em>\u201eJako domov cyklistiky jsme za posledn\u00ed roky sestavili rozs\u00e1hl\u00fd t\u00fdm popul\u00e1rn\u00edch expert\u016f, kte\u0159\u00ed jsou kl\u00ed\u010dovou sou\u010d\u00e1st\u00ed na\u0161eho cyklistick\u00e9ho programov\u00e9ho sch\u00e9matu. V roce 2018 jsme byli prvn\u00edm vys\u00edlatelem, kter\u00fd div\u00e1k\u016fm zprost\u0159edkoval v\u0161echny Grand Tours v jejich komplexnosti, a od t\u00e9 doby p\u0159in\u00e1\u0161\u00edme dal\u0161\u00ed inovace a rozv\u00edj\u00edme mo\u017enosti sportovn\u00ed studiov\u00e9 analytiky. Nov\u00e1 dohoda o vys\u00edlac\u00edch pr\u00e1vech n\u00e1m umo\u017e\u0148uje v t\u00e9to pr\u00e1ci pokra\u010dovat a zam\u011b\u0159it se na tvorbu nov\u00e9ho a kvalitn\u00edho sportovn\u00edho obsahu,\u201c<\/em> dopl\u0148uje Scott Young, senior viceprezident pro produkci, obsah a obchodn\u00ed operace ve WBD Sports Europe.<\/p>\n\n\n\n<p>WBD, jako\u017eto domov cyklistiky, disponuje rozs\u00e1hl\u00fdm portfoliem vys\u00edlac\u00edch pr\u00e1v, kter\u00e9 pokr\u00fdv\u00e1 prakticky celou cyklistickou sez\u00f3nu \u2013 dohromady jde o v\u00edce ne\u017e 300 dn\u00ed z\u00e1vod\u016f ro\u010dn\u011b. Pat\u0159\u00ed sem v\u0161echny t\u0159i Grand Tours, kompletn\u00ed UCI Women\u2019s World Tour, v\u0161echny klasiky i UCI Mistrovstv\u00ed sv\u011bta. WBD v\u011bnuje velkou pozornost i dal\u0161\u00edm cyklistick\u00fdm discipl\u00edn\u00e1m, jako je dr\u00e1hov\u00e1 cyklistika, cyklokros, BMX a horsk\u00e1 kola, kter\u00e9 jsou sou\u010d\u00e1st\u00ed jak UCI Mistrovstv\u00ed sv\u011bta, tak Letn\u00edch olympijsk\u00fdch her. Spole\u010dnost je tak\u00e9 spoluorganiz\u00e1torem a promot\u00e9rem pr\u00e9miov\u00fdch event\u016f UCI Track Champions League a UCI Mountain Bike World Series.<\/p>\n\n\n\n<p>Cyklistick\u00fd obsah je dostupn\u00fd skrze v\u0161echny komunika\u010dn\u00ed kan\u00e1ly WBD, zejm\u00e9na prost\u0159ednictv\u00edm line\u00e1rn\u00edho vys\u00edl\u00e1n\u00ed stanic Eurosportu a streamovac\u00ed platformy Max. Spole\u010dnost tak\u00e9 vytv\u00e1\u0159\u00ed origin\u00e1ln\u00ed obsah, kter\u00fd je dostupn\u00fd na speci\u00e1ln\u00edm YouTube kan\u00e1le Eurosportu v\u011bnovan\u00e9m v\u00fdhradn\u011b cyklistice. Dal\u0161\u00ed lokalizovan\u00fd obsah a zpravodajstv\u00ed jsou dostupn\u00e9 prost\u0159ednictv\u00edm region\u00e1ln\u00edch verz\u00ed internetov\u00fdch str\u00e1nek Eurosport.com.<\/p>\n\n\n\n<p><em>Foto: WBD<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cyklistika ze stanic a platforem medi\u00e1ln\u00ed spole\u010dnosti Warner Bros. Discovery (WBD) nezmiz\u00ed. Naopak \u2013 jej\u00ed sportovn\u00ed divize Sports Europe dnes<\/p>\n","protected":false},"author":1,"featured_media":1818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout"},"categories":[56],"tags":[81,80,79,83,82,78],"_links":{"self":[{"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/posts\/1817"}],"collection":[{"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/comments?post=1817"}],"version-history":[{"count":1,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/posts\/1817\/revisions"}],"predecessor-version":[{"id":1819,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/posts\/1817\/revisions\/1819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/media\/1818"}],"wp:attachment":[{"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/media?parent=1817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/categories?post=1817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iforbes.cz\/index.php\/wp-json\/wp\/v2\/tags?post=1817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}